Ultraviolette launches ₹779 crore EV plant in Hosur

Ultraviolette Automotive is constructing a ₹779 crore electric vehicle manufacturing plant in Hosur, Tamil Nadu, to increase production capacity and broaden its product range. The facility, branded as the BIGGA Factory—an acronym for Big Global Ambition—will roll out in two stages. In Phase 1, operations will reach 2.5 lakh vehicles per year by early 2027, while Phase 2 will expand output to 5 lakh units annually after 2029. The project was formalized last month with a memorandum of understanding between Ultraviolette and the Tamil Nadu government.

The plant will specialize in scooters and motorcycles, with the company targeting an even 50-50 production split within three to four years. The Tesseract electric scooter, Ultraviolette’s flagship model, will spearhead the ramp-up, with monthly output expected to hit 10,000 units once fully operational. Land allocation paperwork is progressing, and construction for Phase 1 is set to begin soon.

Situated within the SIPCOT Industrial Park in Shoolagiri, the factory will benefit from Hosur’s established supplier network, which already includes many of Ultraviolette’s existing vendors. This proximity will optimize logistics and cut costs. The facility will initially hire 2,000 workers, with employment potentially rising to 4,000–5,000 in Phase 2.

Read Also: Insurance industry’s diversity commitment questioned

Narayan Subramaniam, Ultraviolette’s co-founder and CEO, has stated that sustainability and automation will be central to the factory’s operations. The battery production line, currently semi-automated, will shift to full automation, incorporating collaborative robots for sorting, welding, and assembly, alongside computer vision inspection systems. Over 90% of components are already sourced locally, including chargers, motors, and battery packs, though critical materials like cell technology and magnets remain imported.

While Ultraviolette’s motorcycle segment, led by the F77 model, continues to grow, the company is prioritizing electric scooters in the near term. The scooter market has expanded rapidly, and Ultraviolette plans to secure a share with the Tesseract, which has already generated strong demand. Currently, exports account for 10, 15% of total sales, but the company aims to increase this to 20, 25% by 2030, with key markets including Germany, France, Spain, Portugal, and the UK.

Ultraviolette’s growth strategy comes as the broader EV two-wheeler market consolidates. Founded in 2016 by Subramaniam and Niraj Rajmohan, the company has attracted backing from investors such as Lingotto, TDK Ventures, Qualcomm Ventures, Zoho Corporation, and TVS Motors. The BIGGA Factory will operate alongside its existing Bengaluru plant, reinforcing its status as a leading high-performance EV manufacturer.

Read Also: Big retailers eye disruption of UK insurance

Phase 1’s completion by Q1 2027 will be a defining moment, as it will test Ultraviolette’s ability to scale production without disrupting existing operations. The company’s success in balancing quality with increased output will be closely observed by investors and competitors.

The factory’s location in Hosur ensures access to a mature supplier base, reducing dependency on external logistics chains.

Ultraviolette’s decision to double down on automation, particularly in battery assembly, aligns with global trends toward smarter manufacturing. The transition from semi-automated to fully automated processes will improve consistency and reduce labor costs over time.